Toasti started when Jeff, our founder, wanted warm yoga on a cold, wintry morning in his old Ohio home. Cranking up the furnace would be wasteful and expensive and a space heater didn’t help with icy floors and cold mats. He wanted a heated yoga mat. When he couldn’t find one, he built one. Then Mom wanted one, then friends, and friends of friends. Soon, Jeff realized that he could help a lot of people beat the cold. He founded Toasti to develop and build heated products for life. Helping people be warm is our passion. If you have a product idea, please reach out to us. Welcome to Warm!